9 Comments
User's avatar
Elle Griffin's avatar

Also I loved those stories!!!

Expand full comment
Mark Starlin's avatar

Thanks, Elle. That makes my day. 😀

Expand full comment
Elle Griffin's avatar

I agree! There was actually some newsletter study done at some point that showed people are more likely to read an article if it’s in the email itself. No matter how long it is. And anecdotally I rarely click ☺️

Expand full comment
Mark Starlin's avatar

That appears to be the consensus. I think I will adopt that policy. (Trying out my manager writing voice.) 😉

Thanks, Elle.

Expand full comment
Dascha Paylor 🇨🇦🍁🐻‍❄'s avatar

Another great issue, Mark. In response to your question, I like one-stop shopping. I would prefer the stories within the newsletter itself.

Expand full comment
Mark Starlin's avatar

Thanks, Dascha. Story links are a staple of newsletters, but I think including a shorter story in its entirety is a better option for this type of newsletter. Don't worry, I won't include any 20-minute stories. 🤣

Expand full comment
Dascha Paylor 🇨🇦🍁🐻‍❄'s avatar

Yup. I'm just commenting on my own laziness.

Expand full comment
Jack Herlocker's avatar

I vote for including the stories in the newsletter, Mark. Usually when I click through, I find that I have already read it; seems like a waste of time to swap apps on a slow iPad. But if it is already in the newsletter then hey, why not read it?

Expand full comment
Mark Starlin's avatar

Good point. Some of the "old-timers" on Medium (like me) may remember some of these stories. So it will be easy to skip them if they are in the newsletter. Or read them again!

Thanks for the input, Jack.

Expand full comment